Apple ad costs to go down, developers get bigger chunk
GenevaLunch News GENEVA, SWITZERLAND – Apple is cutting the cost of mobile advertising, as the fight to woo advertisers for iPhones, iPads and Androids steps up. Last week the company announced that it...
View ArticleCanadians like their fruity phones, but their Blackberries just a tiny bit...
GenevaLunch News GENEVA, SWITZERLAND – The number of apps being developed is rapidly growing, so one of the most closely watched battles is that of Blackberry vs iPhone vs Google Android supporting...
View ArticleChinese writers accuse iPad while sales of new version off to strong start
GenevaLunch News GENEVA, SWITZERLAND – Apple says Tuesday 20 March that 3 million of its new iPads have been sold since they hit the market Friday, four days earlier. It announced Monday that it will...
View ArticleApple to refund iPads after misleading Australian buyers
GenevaLunch News GENEVA, SWITZERLAND – Apple will email Australian buyers of its newest iPad models with an offer to refund their purchases after a consumer group sued the company for misleading...
View ArticleApple and publishers lose bid to reject class action on e-book pricing
GenevaLunch News GENEVA, SWITZERLAND – Apple and five publishers have lost a bid to have a class action case on electronic book pricing rejected, thus allowing the case to proceed in court in the...
View ArticleApple’s $622b makes it “most valuable company of all time”
GenevaLunch News GENEVA, SWITZERLAND – Steve Jobs would have loved it, and all his fans and customers certainly do: Apple on Monday 20 August became what more than one business writer is calling the...
View ArticleApple says iPhone 5 orders double earlier model’s record
GenevaLunch News GENEVA, SWITZERLAND – More than 2 million orders were received in 24 hours for the new iPhone 5, says Apple, doubling the record orders for its predecessor, the iPhone 4. The company...
View ArticleClockwork Apple: Swiss trains share their favourite timepiece
GenevaLunch News Licensing fee is the solution to the Swiss train clock vs Apple iPad, iPhone ZURICH, SWITZERLAND – The famous Swiss train station clock designed in 1944 by Hans Hilfiker will stay on...
View ArticleRumour mill: CFF reportedly paid CHF20m by Apple
GenevaLunch News ZURICH, SWITZERLAND – The Swiss-German media rumour mill has it that Apple paid the CFF rail company CHF20 million in license fees for the use of the iconic Swiss rail clock. The...
View ArticleGoogle’s iPhone map app out, let the “wow”s begin!
GenevaLunch News Google Europe a key player in the development of map technology ZURICH, SWITZERLAND – iPhone users in love with Google maps are happy again, with the introduction early Thursday 13...
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